It has certainly been a successful first-half of the year for innovation led CAD company, Virtual Worlds – which now has over 50 KBB retailers signed up to its ground breaking 4D technology.
Launched in October 2015 on a pre-order basis, Virtual Worlds 4D delivers a high quality, virtual reality and an interactive buying experience via a futuristic headset. In a complete industry-first, users are able to experience a realistic 4D simulation of physically being in their dream kitchen or bathroom design via an avatar; allowing them to get a feel for the space, how the design works, and even try out functions such as opening drawers.
The 4D feature comes as part of Virtual Worlds’ comprehensive ONE package which includes an innovative range of design and selling tools designed to enhance the buying experience and, in turn, improve sales conversion rates for the retailer.
Nathan Maclean, managing director at Virtual Worlds comments: “As a complete industry first for the UK market, we knew that pre-order take up would be strong, however to already have over 50 retailers on board is incredible.
“The reality is that a new kitchen or bathroom is a huge investment for the average consumer, so it’s important that they get it right. With this in mind, our 4D offer takes CAD technology to a whole new level by allowing them to not only see how their design will look but get a feel of how it will work through the motion of actually being in the room. In this way, it effectively alleviates the fear factor associated to buying these big ticket items.”
He adds: “The feedback from retailers who have already implemented the technology has been fantastic and we look forward to more retailers adding 4D to their showrooms this year.”
For more information on Virtual Worlds, please visit www.virtualworlds.co.uk.